Making Your Time Earn More
By Terry Dean Copyright
Because you work long hours, does this mean that you are productive?
Not at all! In this article I'll show you how to use your time more profitable.
talk about the 80/20 rule quite a bit. 20% of your customers produce
80% of your profits. 80% of your problems come from 20% of the customers.
20% of your activities produce 80% of your results.
about this in regard to how you're spending your time. Since 80% of
your activities only produce 20% of your results, and the other 20%
of your activities are producing 80% of your results...wouldn't you
be better off concentrating only the 20%?
Let's say someone works 12 hour days. It's almost unbelievable
to me that people work that much, but I've spoken with MANY who do so.
Sure I could understand and have done a 12 hour day right before a vacation
or on the last day of finishing a project.
But working that long every
single day? That's the surefire recipe for a breakdown, both physically
Applying the 80/20 rule to their 12 hour days means the 80% is
9.6 hours and the 20% is 2.4 hours. If we cut out the 80% that isn't
producing very well for them, we would only have 2.4 hour days. Now there's
a schedule I like.
Something I often suggest to my coaching clients is to make an
activity log for the next week. Every day, simply list all the activities
for the day and how long it took you to do them. At the end of the week
rate each of those activities by how well it is building your business.
to find you're wasting way too long on certain activities.
You may find
like many of my clients these activities include:
- Reading too
many blogs (Limit the number you subscribe to)
- Subscribing to junk internet
marketing newsletters that only sell without providing good quality
- Answering Email All Day (no more than twice per day and shoot
for once per day or less)
- Surfing the Forums (I can't think of a bigger
waste of time if you're not there for the purpose of generating traffic
- Calling Someone Without a Specific Plan in mind (you can
waste an hour with no results - keep it short and planned) All of the
above are activities people do to make them FEEL like they're working
instead of doing any real work. They also consume your day.
are you personally doing that is wasting your time?
do you do to replace the real work of your business? Usually these
are activities that consume much of your day...and don't show any real
results at the end.
are part of the 80% producing only 20% of the results.
Next ask yourself which activities really bring in the
For example, for me, these cash producers include:
Writing (used for the blog, new products, and article submissions)
Copywriting (sales copy for my sites, tests, and emails)
#3 - Product
Development (recording videos and doing interviews to
- Business Development (creating systems for others
to do the work - could also be listed as the real #1 cash producer
but I love the writing part the best)
Where do I waste my time?
I asked myself this question
lately and had to answer I had slacked on following my own email rule
(answering no more than twice per day max which I do for the coaching
clients). So I'm pushing myself strictly back to this.
I've also allowed myself to check
the comments on my blog too often. So for the time being I'm turning
off blog comments. For me they are part of the 80% that's not really
producing the results.
honest with yourself...and figure out where you waste your time.
parts of your business are the 20% producing 80% of the results?
parts are the 80% only producing 20% of the results?
can you eliminate or outsource immediately?
About the Author:
|Terry Dean helps
business owners Earn More, Work Less, and Enjoy Life. Receive his Special
report, "10 Key Strategies for Any Business Owner to Earn More, Work Less, and
Enjoy Life" along with three other special reports worth $109.80 for free at http://www.theterrydean.com|